THE STORY SO FAR:

The brand DE PUTA MADRE was created in a Spanish jail by a Colombian drug dealer, Ilan Fernandez Uzzan (I.F.U.) who was arrested in 1991 in Barcelona for drug pushing and arms trafficking. Repenting of his illegal actions, he tried to give vent to his innermost feelings, beginning to create T-shirts with felt penned slogans and words that they were smuggled out of jail secretly. The big commotion caused by the T-shirts, let him feel the willing to express worldwide his thoughts and spread abroad DE PUTA MADRE 69 brand. Once out of prison, I.F.U. started to search with all his means and with many difficulties for a producer with whom he could share his ideas and project, thus the brand DE PUTA MADRE 69 was born and is now recognized all over the world. The expression DE PUTA MADRE is derived from the Spanish language to express an inner sensation. It could be translated into “I am cool” “I feel great.” The message I.F.U. would like to send through his brand is:

DO NOT COMMIT ILLEGAL ACTIONS,
DO NOT USE ANY DRUGS TO FEEL DIFFERENT,
DO NOT IMITATE OUR SLOGANS,
BUT WEAR OUR T-SHIRTS AND YOU WILL BE
EVERLASTING AT THE TOP, WITHOUT USING
ANY ARTIFICIAL SUBSTANCES THAT AT THE END WILL DESTROY YOU.
I.F.U.

OFFICIAL DISTRIBUTER FOR NORTH AMERICA

Milk & Roses Fashions Inc.
10220 ch. de la Cote-de-Liesse
Lachine, Quebec H8T 1A3
T: 514.636.6353
F: 514.956.7377

Visit: De Puta Madre 69 - Italy

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